It was an exciting night at the BAFTAs, and an unfortunate one for Burberry.
As the parade of luminaries arrived on the red carpet on Sunday, the paparazzi were in full swing. And British luxury fashion house Burberry made a glaring mistake when captioning one of the photos identifying the wrong actor.
The tweet was immediately taken down. But screenshots already archived the unfortunate blunder.
So, man in the photo is not Dev Patel. But thanks for playing, Burberry!
The actor in the photograph is British actor and rapper, Riz Ahmed, who recently appeared in Rogue One: A Star Wars Story.
Dev Patel is another British actor that won Best Supporting Actor for Lion.
It didn't take long at all for Twitter to point out the name-game faux pas.
Not one to leave a stain upon their style, they issued this public apology.