FaZe Rug Net Worth Overview
FaZe Rug’s estimated net worth in 2024 is $16.65 million, according to Net Worth Spot as cited by Sportskeeda. However, estimates vary significantly across sources:
- 2017: ~$1 million (GFUEL, Pinterest)
- 2024: $16.65 million (Net Worth Spot via Sportskeeda)
- Recent estimate: $4 million total net worth with $3.5 million average annual income (Neoreach)
Who is FaZe Rug?
Brian Rafat Awadis, known professionally as FaZe Rug, is an American YouTuber, gamer, and social media personality who launched his channel on July 11, 2012. He joined FaZe Clan in January 2013 as a co-owner and director.
Key Statistics:
- YouTube subscribers: 27.9 million
- Total YouTube views: Over 9.9 billion
- Instagram followers: 5.4 million
- Average Instagram engagement: 334.6K likes, 3.7K comments per post
FaZe Rug’s Income Sources
1. YouTube Earnings
FaZe Rug’s YouTube channel generates substantial revenue through multiple monetization streams:
Monthly Earnings:
- YouTube Partner Program: ~$299,000/month
- Cost Per Mille (CPM): $1.68 – $5.2
Video-Specific Earnings:
- Average per video: ~$77,540
- Higher CPM range: $25-$29
- Single video record: $300,000
Daily Earnings (June-July 2025):
- Range: $2,400 – $14,800
- Correlates with 2-4 million daily views
2. Brand Partnerships & Sponsorships
Major Brand Collaborations:
- McDonald’s
- Old Spice
- Nerf
- GFUEL
- Beats by Dre
- Nike
- Totino’s Pizza Rolls (with Lil Yachty)
Equity-Based Partnerships:
- 1UP Candy: Co-founder role with equity and royalties
- Strategic shift from fixed-fee sponsorships to equity stakes
3. Merchandise Sales
Merchandise Platforms:
- TeePublic
- eBay
Product Lines:
- “Imagine” apparel
- “Crimson 2020” movie-themed merchandise
- FaZe Rug x Rugrats collaboration with Nickelodeon
FaZe Rug’s Investment Portfolio
Real Estate Holdings
FaZe Rug calls real estate his “number one thing” and “bread and butter” for investment:
Investment Strategy:
- Claims ownership of 60-70 properties
- Purchased first four-unit apartment complex in cash
- Focus on income-generating properties over luxury items
Notable Properties:
- 18300 Old Coach Dr, Poway, CA: Sold for $2.33 million (May 2017), listed for $3.5 million (February 2022)
- $10 million mansion featured in YouTube tour
FaZe Clan Equity
FaZe Clan Financial Timeline:
- 2020: $22.7 million investment, valued at $305 million
- 2021: Expected $1 billion NASDAQ valuation
- 2022: Public listing at $725 million
- 2023: Stock fell below $1, net loss of $14.04 million
- 2024: Acquired by GameSquare for ~$17 million
- 2024: FaZe Media formed, valued at ~$40 million
Revenue Growth Timeline
| Year | Net Worth | Key Milestones |
|---|---|---|
| 2017 | $1 million | 1 billion YouTube views, age 20 |
| 2024 | $16.65 million | 27.9 million subscribers, 9.9 billion views |
Market Analysis & Future Outlook
Growth Factors:
- Content Diversification: Evolved from Call of Duty gameplay to vlogs, pranks, and family content
- Platform Stability: Consistent YouTube performance with billions of views
- Investment Strategy: Heavy focus on income-generating real estate
- Brand Evolution: Shift to equity-based partnerships over traditional sponsorships
Challenges:
- Platform Dependency: Primary income tied to YouTube algorithm changes
- FaZe Clan Volatility: Equity stake affected by organization’s financial struggles
- Market Competition: Increasing competition in content creation space
Key Takeaways
- FaZe Rug’s net worth has grown from $1 million (2017) to an estimated $16.65 million (2024)
- YouTube remains his primary income source, generating approximately $299,000 monthly
- Real estate investments form a significant portion of his wealth with 60-70 claimed properties
- Strategic shift to equity-based brand partnerships provides long-term growth potential
- FaZe Clan equity, while initially valuable, has been impacted by the organization’s financial volatility
Conclusion
FaZe Rug’s financial success demonstrates the potential of diversified income streams in the digital content economy. His evolution from a gaming YouTuber to a multi-million dollar entrepreneur showcases strategic wealth building through content creation, brand partnerships, and real estate investments. While exact figures vary across sources, his substantial net worth reflects successful adaptation to changing digital landscapes and smart investment decisions.
Note: Net worth estimates for influencers can vary significantly due to private investments, real estate valuations, and fluctuating income streams. Figures presented are based on publicly available estimates and industry analysis.
